Whether it’s golf, basketball, skiing, or selling, visualizing the process creates muscle memory that enables you to perform flawlessly. You can see Phil Mickelson visualize his approach to a hole or a course before he lines up to take a swing. In the Olympics, cameras zoom in on the athletes mentally mapping their strategy to being first to cross the finish line. They see and experience it in their minds eye. In sales, the power of visualization is equally profound.